There are graduate programs for creativity. There are graduate programs for account planning, media and management. Some of those programs even look at the role of responsible advertising in our culture. So why not have a graduate program in advertising designed for all the different people and issues you actually find in advertising? Because no matter what part of the business interests you most, you need to experience everything it takes to make good advertising happen. The strength and uniqueness of our program stems from the intelligent combination of core skills, combined with the overarching themes of globalization, responsibility and practical experience.
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