Faculty - Advertising - Meadows School of the Arts

Faculty Faculty: Members of the Institute faculty are knowledgeable about advertising –– its history, its techniques and its emerging technology. What's more, they're involved daily with industry leaders and organizations — so students get relevant content and important networking contacts. Advertising majors also get personal attention in small classes from both full-time faculty and successful industry professionals who teach on a part-time basis.

Patricia Alvey
Distinguished Chair and Director
Dr. Alvey holds a Ph.D. from The University of Texas at Austin and joined the Temerlin Advertising Institute in fall 2002. Most recently she was executive director of the internationally renowned Virginia Commonwealth University Ad Center, an elite two-year graduate advertising program. Prior to joining VCU, she was head of the acclaimed Texas Creative Advertising Program at The University of Texas at Austin. Read more.

Mark Allen
Lecturer
Mark Allen teaches Creative Production and Art Direction Seminar. He holds a B.F.A. from the University of North Texas and is currently completing his M.A. in philosophy and apologetics at Southern Evangelical Seminary. Read more.

Steve Edwards
Associate Professor
Dr. Edwards earned a Ph.D. in advertising from The University of Texas at Austin and a B.A. in psychology and an M.A. in psychology and marketing from California State University at San Bernardino. Prior to joining the Temerlin Advertising Institute, Dr. Edwards served as an Associate Professor in the Department of Advertising, Public Relations and Retailing at Michigan State University. Read more.

Bill Ford
Executive-in-Residence
Bill Ford teaches Survey of Advertising and Campaigns in the Temerlin Advertising Institute. He has taught at the college level for nearly 20 years, serving as an adjunct professor of design at University of North Texas and Collin County Community College and as a continuing education instructor at Richland Junior College. Read more.

Glenn Griffin
Assistant Professor
Glenn Griffin teaches courses in creativity and portfolio development at the Temerlin Advertising Institute. Before joining SMU, he held faculty positions at The University of Texas at Austin, The Pennsylvania State University and The University of Alabama. Read more.

Alice Kendrick
Professor
Alice Kendrick holds a Ph.D. in communications and an M.A. in adult education from the University of Tennessee, and M.A. and B.A. degrees in journalism from Louisiana State University. Her research in the areas of advertising agency account planning, advertising content, and advertising education has appeared in numerous professional publications, including Journal of Advertising Research, Journal of Communication Review, Journalism & Mass Communication Quarterly, and Southwest Mass Communication Review. Read more.

Carrie La Ferle
Associate Professor
Dr. La Ferle holds a Ph. D. in advertising from the University of Texas at Austin, an M.A. in advertising from Michigan State and a B.A. in sociology from the University of Western Ontario. Her research examines how culture impacts advertising effectiveness and consumer behavior . Read more.

Kartik Pashupati
Assistant Professor
Kartik Pashupati holds a Ph.D. in mass media from Michigan State University, an M.B.A. from the University of Bombay and a B.A. in economics from the University of Madras. Before joining SMU in 2004, Dr. Pashupati taught at the University of West Florida and Florida State University, where he served for one year as director of graduate studies in the Department of Communication. Before becoming an academician, he worked for four years in advertising account management and two years in sales management. Read more.

Don Umphrey
Professor Emeritus
A native of Detroit, Michigan, Don Umphrey holds a Ph.D. from The University of Texas at Austin, an M.A. from Texas Tech University, and a B.A. from Lipscomb University. Before joining the SMU faculty in 1986, he taught at both The University of Texas at Austin and Texas Tech University. His academic research has centered on television audience studies, theories of social psychology applied to communication, the third-person perception and the attitudes/aptitudes of university advertising majors. Read more.

Adjunct Lecturers

Brice Beaird, President
Beaird and Boone Marketing
Brice Beaird is a marketing professional with over 26 years of strategic planning, brand management and business development experience. He is a graduate of Highland Park High School, Dallas, and Texas Tech University, where he majored in Business with a minor in Radio, Television and Film.

Adrienne Cornelsen
President, Insite Interactive
Adrienne Cornelsen is the founder and President of one of Dallas' top interactive agencies, InSite Interactive. Prior to starting InSite, Adrienne studied Marketing and Public Relations at Texas Christian University in Ft. Worth, Texas, and is a graduate of the MIT Birthing of Giants Entrepreneurial Leadership Program. She has been a finalist for the Ernst & Young’s Entrepreneur of the Year Award and the North Texas Tech Titans Award. Since starting InSite, Ms. Cornelsen has been featured numerous times in the Dallas Morning News, the Dallas Business Journal and DFW TechBiz Magazine for her entrepreneurial achievements, and her company has been internationally recognized for its work with top industry awards.

David Hadeler, Hadeler Group

Sarah Hall, The Richards Group

David Henry, SVP and General Manager, CBS Radio

Alison Malone
Alison Malone grew up in Houston, TX and holds an MBA in management/marketing from the University of Texas in Austin and a BA in English from Baylor University. She has worked at McCann-Erickson, Ogilvy & Mather, Shell Oil Company and The Richards Group while also serving on the board of directors for the Junior League of Dallas, the Child & Family Guidance Center, Genesis Women's Shelter Alliance, Community Partners of Dallas and the Dallas Children's Theater Alliance. She is married to Mike Malone and has one son, Michael.

Ric Martin, Geckomedia

Jim O’Rourke, Group Media Director, The Richards Group
Jim O'Rourke is a native New Yorker, having worked at SFM Media, Young & Rubicam, the Bloom Agency, and Tatham RSCG before joining the Richards Group in 1991. His experiences at the Richards have included work for AT&T Wireless Services, Bombardier Business Aircraft, Chick-fil-A, Corona beer, Florida Department of Citrus, Go RVing, Greyhound Lines, Memorex, Motel 6 and Red Lobster. He graduated from St. John's University with a B.S. in communications and has two kids, Katie and Ryan (as well as a black lab named Coco), with his wife Becky.

Christopher Owens, Account Planning Director, The Richards Group

Geoff Owens
Copywriter/Associate Creative Director, Virion
Geoff Owens teaches the Copywriting Seminar and is an Associate Creative Director at Virion in Dallas. He holds a Master of Arts in Communications from the University of Texas at Austin and a Bachelor of Science in Foreign Service from Georgetown University. In 2006, he won recognition from The One Show for interactive work featuring a semi-naked Uncle Sam. Go figure.

Helayne Wendel
Helayne Wendel enjoyed a 27 year career in a variety of management positions for GTE/Verizon. She has been teaching Professional Development for the past four years and is continually challenged by the opportunity to help our students master the necessary skills required in seeking professional employment.