Career Opportunities
Sport Management Concentration

Sport Management graduates will be prepared to begin careers in a variety of areas. Professionals sport teams, college athletic departments, sport communication and public relations firms, sports agencies, health and fitness facilities, parks, and recreation organizations are some of the businesses for which graduates will be qualified to work.
Entry-level jobs offer a variety of starting salaries and offer excellent opportunities for rapid advancement. Some graduates may follow up the sport management degree by going to graduate school for a master's and/or doctorate, or by attending law school to become sport agents.

Professional Leagues

  • National Football League
  • Major League Baseball
  • National Basketball Association
  • Women’s National Basketball Association
  • National Hockey League
  • Major League Soccer

    Professional Minor Leagues
  • AAA, AA, A baseball leagues
  • National Basketball Developmental League

    Colleges & Universities
  • National Association or Conference offices (NCAA, Big 12, SEC etc.)
  • Individual institutions

    Major Corporations/Sports Marketing Agencies
  • In-house marketing & promotions departments
  • International Management Group (IMG)
  • Octagon
  • Creative Artists Inc. (CAA)
  • Wasserman Media Group

    Player Agent or Representatives
  • Usually requires a law degree, as well as financial & investment skills

    National Sports Organizations
  • National Association of Governors Councils on Physical Fitness & Sports
  • National Association of State Games
  • Women’s Sports Foundation
  • National Association of High School Coaches

    Special Organizations
  • YMCA & YWCA
  • Special Olympics
  • Senior citizens’ groups
  • Boys’ & Girls’ Clubs of America

    Sports Management Group
  • Managing municipal golf courses for cities
  • Running special events for companies & marketing firms
  • Conducting venue surveys, etc.

    Stadiums & Arenas
  • Management positions
  • Marketing & public relations
  • Design & development

    Event Management
  • Creating & implementing sports events for sponsors
  • Consulting on existing events

    Professional Player Associations & Unions
  • NFL, MLB, NHL, NBA players’ associations
  • Various player alumni associations

    Individual Sports Associations
  • PGA Tour
  • LPGA Tour
  • Champions Tour
  • Nationwide Tour
  • ATP Tour
  • WTA Tour
  • United States Tennis Association

    Motor Sports
  • NASCAR
  • Individual race teams or companies (Joe Gibbs Racing, Roush Fenway Racing)
  • Izod IndyCar Series
  • National Hot Rod Association
  • Formula One racing

    Sports Media
  • New Media/Digital/Mobile
  • Newspapers
  • Television
  • Cable
  • Special interest sports/recreation publications

    The Olympic Movement
  • The IOC & USOC
  • National sport governing bodies (more than 40)
  • Various state governing bodies

    State & City Sports Commissions
  • New York City, LA, Indianapolis, New Orleans, etc.
  • City & state government sports agencies
  • Parks & recreation departments

    Sports & Leisure Industry
  • Ski resorts
  • Tennis & golf resorts

    Sports Equipment & Supply Industry
  • Wilson, MacGregor, Head, Spalding, etc. (golf, tennis)
  • Nike, Reebok, Adidas, New Balance
  • Sporting Goods Manufacturer’s Association
  • Leisure, outdoor recreational clothing (skiing, swimwear)

     

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