The mission of Edwin L. Cox School of Business is to improve its academic programs and reputation as a top-tier business school by providing a high-quality business education to its students and the business community, conducting research that contributes to the understanding of business and management, and participating in the service activities of the University and professional organizations.
From its beginning as the Department of Commerce for Southern Methodist University, the Edwin L. Cox School of Business has been educating the country’s business leaders for more than 85 years.
Named in 1978 in honor of Dallas businessman Edwin L. Cox, the Cox School has a rich heritage that began in 1920 when the SMU Board of Trustees established a Department of Commerce at the request of the Dallas business community. In 1921, the Department of Commerce was renamed the School of Commerce, and in 1941, the Board of Trustees established the School of Commerce as a separate entity from the University. At this point, the School of Commerce became the School of Business Administration and the new Bachelor of Business Administration degree (BBA) was approved by the Trustees.
The graduate program at the School of Business Administration began in 1949 with the authorization of a Master of Business Administration (MBA) program. At that time, students were granted an MBA after successfully completing 30 hours of course work and a thesis. Both the BBA and the MBA degree programs are fully accredited by The Association to Advance Collegiate Schools of Business (AACSB International). The Cox School also grants a Minor in Business Administration and a Minor in Business to undergraduates; a Professional MBA (PMBA) and an Executive MBA (EMBA); Master of Science degrees in Accounting, Management and Entrepreneurship; a Master of Arts/Master of Business Administration (MA/MBA); a Juris Doctor/Master of Business Administration (JD/MBA) as well as custom and open-enrollment Executive Education certificate programs.
In 1965, the SMU Foundation for Business Administration was established. This group of advisers has helped guide the Cox School throughout the years and today is known as the Executive Board. Also instrumental in supporting the Cox School are members of its two successful mentoring programs: the Associate Board for MBA students and the Business Associates Program for BBA students. These two boards involve more than 220 area business leaders who volunteer their time and expertise to students who want to start making business connections for the future.
In 1952, ground was broken for the Joseph Wylie Fincher Memorial Building for the School of Business Administration, and for years the Fincher Building housed all activities in the Cox School. In 1987, two more buildings were added to the Cox School Complex – the Cary M. Maguire Building and the Trammell Crow Building.
Today the Fincher Building houses administrative and faculty offices as well as conference and meeting rooms, while the Maguire and Crow buildings primarily house classrooms and study rooms. Hailed as one of the most technologically advanced business learning facilities in the country, the Cox School complex has as its hub the Business Information Center (BIC), which combines many of the features of a traditional university library with the latest in online databases, search tools and presentation facilities.
Through the BIC, Cox School students, faculty and staff have access to the latest business periodicals, instantaneous market information, and news retrieval services. In addition, the BIC offers personal computers, printers and scanners for students to use for presentations and papers.
In 2005, the Cox School opened the James M. Collins Executive Education Center, the region’s premier resource for working professionals and executives. The Collins Center houses the Cox School’s Executive Education programs, Executive MBA program and MBA Global Programs Office, along with the Norman E. Brinker Institute for Restaurant and Hospitality Management, the Southwestern Graduate School of Banking and the KPMG Institute for Corporate Governance.
The Edwin L. Cox BBA Leadership Institute (BLI) and Business Leadership Center (BLC) are committed to helping students achieve professional success by becoming more effective communicators and leaders. Established in 1991, the BLC offers MBA students more than 60 seminars taught by business practitioners from Fortune 500 companies, medium-sized businesses and entrepreneurial ventures. In addition to presenting seminars on traditional topics such as strategic communication, leading with integrity, and conflict resolution, the BLC offers individualized training in several areas, including advanced presentation techniques and business writing.
The BLI offers three courses that employ a variety of instructional techniques to impart key communication and leadership concepts and skills and expose BBA students to the real world of business. Techniques include lecture, class discussion, self-assessments, small-group projects, role-play simulations, corporate visits and guest speakers from the corporate and nonprofit arenas.
Frank R. Lloyd, Associate Dean
SMU Cox Executive Education is the region’s premier resource for advanced leadership and management training. Executive Education offers numerous open enrollment certificate programs covering such topics as management, leadership, marketing, accounting and finance, energy and professional effectiveness. Programs last from as little as a few hours to several weeks or months.
Executive Education also offers custom programs, designed to address companies’ unique business challenges. Through close collaboration among corporate clients, Cox faculty and Executive Education staff, the school develops customized programs that help companies achieve their goals and positive return on investment.
Executive Education also offers the Summer Business Institute (SBI), a four-week business certificate for non-business major juniors, seniors or recent graduates. SBI provides a solid foundation in business basics, including marketing, accounting, finance, management and leadership. The SBI Certificate provides a valuable credential that gives students and young professionals a leg up in today’s competitive job market.
Daniel J. Howard, Director and Marketing Department Chair
The Center for Marketing Management Studies was created to serve as a focal point for interaction among faculty, practitioners and students who share a common interest in applied marketing management research and education. The Center sponsors research and educational programs in marketing management.
Since 1989, the Center has sponsored the Graduate Marketing Certificate Program, designed to provide Dallas-area business people with the latest in marketing thought and practice. This series of sessions is held on Monday nights throughout the school year.
Jerry F. White, Director
Since its founding more than three decades ago, the Caruth Institute has continuously developed innovative courses and programs to help individuals keep pace with the dynamic, rapidly changing field of entrepreneurship. The Institute currently offers more than 18 custom-designed courses to give students the skills and knowledge necessary to launch and manage successful entrepreneurial ventures. Courses cover a range of topics, including starting a business, venture financing and law of financial transactions for entrepreneurs.
In addition to its academic courses, the Institute has created a number of unique programs that enable students to experience and better understand the inner workings of entrepreneurial ventures. Programs include the Cox MBA Venture Fund, the Southwest Venture Forum and the Dallas 100TM Awards – an annual event that identifies and honors the 100 fastest-growing privately-held companies in the Dallas area.
William B. Brueggeman, Director and Real Estate Department Chair
The Center for Research in Real Estate and Land Use Economics was created in 1984 as a research entity with a focus on major issues in the real estate industry. It is currently engaged in a number of projects including the federal income taxation of housing and real estate development, real estate investment performance in pension fund portfolios, database management and valuation in urban property tax jurisdictions, and related problems. The Center also acts as a conduit for research grants and proposals for management programs, which it conducts through the Costa Institute of Real Estate Finance and the Folsom Institute for Development and Land Use Policy.
The Maguire Energy Institute promotes the study of policy, marketing and management issues that affect oil, natural gas and electricity. Founded by Cary Maguire, chairman and president of Maguire Oil Company, the Institute is a leading-edge resource for energy industry information and facilitates the exchange of ideas among students, businesses, the media and government officials.
Students can participate in courses, workshops and seminars. The Institute also conducts research and analysis, publishes a quarterly newsletter on important policy issues and focuses on exploring innovative ways to improve management of the world’s oil and gas resources.
Edward J. Fox, Director and Marketing Professor
The JCPenney Center for Retail Excellence was created with a generous gift from the JCPenney Company to promote, develop and integrate retail education and practice. Today, the Center is a leading source of academic expertise on consumer shopping behavior and the effects of retailer activities on shopping behavior.
Robin L. Pinkley, Director and Strategy Professor
The American Airlines Center for Labor Relations and Conflict Resolution teaches students to successfully resolve disputes, negotiate salaries and resolve critical business situations. Courses and research focus on partnering (aligning the interests of both sides), proactive negotiating and adding value to negotiations to improve outcomes. Ongoing research explores the newest and most effective techniques in negotiation.
Wayne Shaw, Director and Accounting Professor
Made possible by an alliance with KPMG, the KPMG Institute for Corporate Governance focuses on the importance of corporate structure and communication channels in business organizations. Through close working relationships with many companies, the Institute develops multidisciplinary case studies and courses that explore corporate governance and ethical decision making, preparing students to understand the choices they make and how those choices impact the market’s perception of a firm and its future.
Made possible by gifts from EnCap Investments and LCM Group, the Center is designed to meet the increasing demand for investment professionals in the growing field of alternative assets, including hedge funds, private equity, venture capital, real estate and oil and gas. The Center offers courses leading to a specialization within the finance major at the undergraduate level and a specialization within the finance concentration at the graduate level. The courses also prepare students for the Chartered Alternative Investment Analyst (CAIA) professional designation.